Introducing the Email Experience Manager
Create highly customizable messages and make them both personal and relevant to your customers.
Use the Email Experience Manager (EXM) to create highly customizable email campaigns and make them both personal and relevant to your customers.
In EXM, you can:
Create and manage email campaigns.
Use A/B testing to find the best email content and design.
Send email campaigns with multi-language support.
Create and manage recipient lists.
View detailed analytics about your sent email campaigns.
Manage your suppression list and your list of domains.
Note
EXM does not support CMS live mode.
After you install the EXM module, you open it from the Sitecore Launchpad.
The EXM Dashboard gives you an overview of the performance of the whole email channel. From the menu, you create new email campaigns or recipient lists, or find and open existing email campaigns and reports.
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When you create a new email campaign, EXM guides you through the process of creating and sending your email campaign. You do not have to follow the process in its entirety from start to finish. Once you have created the email campaign, for example, you can start by editing the content and add recipients at a later stage.
