Test lists

Abstract

The test lists show draft, active, historical, and suggested tests.

You can see test lists in both the Experience Editor and in the Experience Optimization application. You use the test lists to browse lists of draft page tests, active tests, historical tests, and suggested tests, and to navigate to these tests.

In the Experience Editor, on the Optimization tab, you can see the tests that you have created.

Users with access rights to the Experience Optimization application can see lists of tests created by all users. The test lists are in the Lists part of the menu.

This topic describes the following:

This is a list of active tests. The following information is available:

  • Page – the page name.

  • Experiences – the number of experiences.

  • Start date of the test – the date that the test was started.

  • Days left – the number of days left to complete the test.

  • Created by – the name of the user who created the test.

  • Effect – the current effect of the test.

This is a list of finished tests. The following information is available:

  • Page – the page name.

  • Experiences – the number of experiences.

  • The end date of the test – the date that the test ended.

  • Test duration – the number of days that the test ran.

  • Created by – the name of the user who created the test.

  • Test score – the score that the test achieved.

  • Effect – the effect of the test.

This is a list of suggested tests. Sitecore continually analyzes the tests run on the website and the usage of the website in general, and uses this analysis to suggest new tests to run. (A system administrator can specify which content areas are included in the analysis.)

Note

All scores are normalized between 0 and 100.

The following information is available:

  • Page – the page that Sitecore suggests testing.

  • Potential – shows which pages have a high potential for increasing the engagement for the users visiting the page.

    The potential is calculated as the value that the page accrues compared to the site, relative to how often the page is viewed. It is calculated as follows:

    Potential = ("item views" / "site views") - ("item value" / "site value")

  • Impact – the expected impact of the test.

    The impact is calculated based on how often the page is viewed compared to all pages on the site. It is calculated as follows:

    Impact = "item views" / "site views"

  • Recommendation – a combination of potential and impact. This is the key score, and indicates how highly Sitecore recommends optimizing this page.

    The recommendation is calculated as follows:

    Recommendation = ("potential" + "impact") / 2

This is a list of page tests that have been created and saved but have not been run yet.

The following information is available for each test:

  • Page – the name of the page.

  • Experiences – the number of experiences.

  • Created by – the name of the user who created the test.

  • Last saved – the date when the test was last saved.

Note

The Draft tests list is only available in the Experience Optimization application.