The email campaign lists
Use the lists available in the navigation menu to find exactly the message you need.
In the Email Experience Manager (EXM), all email campaigns are stored in one repository. A quick way to find exactly the email campaign you need, is to use the lists that are available in the navigation menu.
For example, if you want to find an email campaign that you have scheduled to send later, in the navigation menu, you click the Scheduled link and you will see a list with all your scheduled email campaigns. If you need to sort the list of email campaigns further, you can click some of the column headers, and sort the list by name, date, type, etc. in ascending or descending order.
The available lists of email campaigns:
Drafts – shows all the email campaigns that are in the status Draft.
In progress – shows all the email campaigns that are in the process of being sent or being A/B tested.
Automated – shows all the email campaigns of the type Automated that are activated and available to be used in engagement plans.
Scheduled – shows the email campaigns that have been scheduled to send later.
Sent email campaigns – shows the email campaigns that have been sent. Click an email campaign to get the reports for the individual email campaign.
The following table describes the columns in the lists.
Column | Description |
|---|---|
A/B test | Specifies whether an A/B test is configured for the email campaign. |
Recipients | The number of recipients that have received the message. |
Open rate | The percentage of recipients who received and opened the message. |
Value per email | The average value that the email campaign has generated. |
Value per visit | The average value per visit that the email campaign has generated. |